The NTDA has announced that Wayne Hemingway MBE is to be the closing speaker at the Tyre Industry Conference on October the 1st at the ICC, Birmingham. Wayne is a designer, entrepreneur and broadcaster. He founded the famous Red or Dead label and shop, has been a forceful voice in sustainable and social responsible design and design education, and has designed everything from houses to sofas to garden sheds.
NTDA Director Stefan Hay said: “I have had the pleasure of working with Wayne at conferences I have organised in the past, he is funny, entertaining and his ‘rags to riches’ story is truly inspirational. He covers a wide range of topics in his speeches such as Social Responsibility, Branding & Reputation, Business Strategy, Creative Thinking and Retail”. I believe he is an ideal speaker to conclude the Tyre Industry Conference and will certainly motivate delegates in advance of the Annual Dinner and Tyre Industry Awards later that day!”.
With his wife Gerardine, Wayne founded Red or Dead from a Camden market stall which became a global leader in innovative, understated fashion with a very British feel which won the Fashion Council’s Street Style Designer of the Year award three years running. The couple sold Red or Dead and established HemingwayDesign with a remit to make design popular, affordable and responsible.
One of HemingwayDesign’s first big projects was the Staiths South Bank housing development, an acclaimed, award-winning regeneration project which put residents and sustainability at its heart. They have since planned housing projects in Kings Lynn, Aylesbury and Maidenhead.
As well as housing, Wayne and his team have designed furniture for G Plan and John Lewis, wallpaper for Graham & Brown, uniforms for McDonalds and London Underground, and a host of other projects for clients including Sky TV, Sainsbury’s, Coca Cola, Sony, B&Q and Nissan.